Spend That Answers to a Number
Free. No credit card. A written plan you keep, whether or not you hire us.
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4.8x Average
Return on Ad Spend
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100% Tracking
Server-Side Setup
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Certified Partners
Google and Meta Ads
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Zero Wasted
Ad Spend Strategy
The Problem with a Good-Looking Dashboard
Your Cost Per Click Went Down. Your Cost Per Customer Went Up. Both Are True.
Most paid accounts are optimized toward whatever the platform counts easily. Form fills that never answer the phone. Conversions double-counted because the tag fires on button click. Broad match quietly spending a third of the budget on searches nobody would bid on deliberately.
None of that is incompetence. It is what happens when nobody connects the ad account to the CRM. We start there, because until spend and closed revenue sit in the same view, every optimization is a guess with a chart attached.
What We Run
Five Disciplines, Managed as One Budget Rather Than Five Line Items.
Paid Search
01
Google and Microsoft Ads built around commercial intent. Tight match types, disciplined negatives, and bidding aimed at the searches that close.
Paid Social
02
Meta and LinkedIn campaigns with Creative Tested Weekly. Audience building that goes beyond interest targeting to include customer lists and lookalikes worth using.
Shopping and E-Commerce
03
Feed optimization, campaign structure by margin rather than category, and Performance Max controlled instead of left to run itself.
Retargeting and Retention
04
Sequenced messaging for people who left, segmented by what they actually looked at and how long ago.
Landing Pages and Conversion
05
Purpose-built pages for each campaign, tested continuously. Sending paid traffic to a homepage is the most expensive habit in this business.
Eight Ways to Runa Google Ads Campaign
Most Accounts Use Two of Them. The Right Mix Depends on What You Sell.
Search
Meet buyers at the moment they describe their problem in their own words.
Performance Max
Reach across every Google surface at once, with the guardrails that stop it cannibalizing brand traffic.
Shopping
Put products in front of people already comparing, priced and pictured before the click.
Display
Stay visible through a long consideration window without paying search prices for it.
Video
Build demand on YouTube in categories where nobody is searching yet.
Demand Gen
Reach the audience profile that matches your best customers across Discover, Gmail and YouTube.
Local
Drive calls, direction requests and store visits inside a defined radius.
App
Acquire installs that stay installed, measured on activity rather than downloads.
Our Onboarding & Execution Process
What Happens, When, and What You Hold at the End of It.
Phase 1 — Account Audit
Full review of your existing accounts, search terms, conversion tracking and landing pages. We find the wasted spend before we ask for more.
Phase 2 — Strategy and Targets
Channel mix, budget allocation, audience definitions, and an agreed cost per lead target based on your margins, not an industry average.
Phase 3 — Tracking and Build
Conversion tracking rebuilt properly, server-side tagging, call tracking, CRM connection, and landing pages built for each campaign.
Phase 4 — Launch
Campaigns go live in sequence so we can attribute what works, starting with the highest-intent searches.
Phase 5 — Optimize
Ongoing work on search terms, bids, budgets, creative and pages. Regular reviews against the agreed target.
Ongoing — Scale
Increase budget where the economics hold, then open the next channel.
Why Companies Move Their Account to Us
Six Reasons, and None of Them is a Lower Management Fee.
Chicago Market Knowledge
We plan around how demand actually behaves here, from January furnace emergencies to September B2B budget season and the Q4 retail crush.
Reporting With the Bad News in It
Monthly numbers on spend, conversions, cost per lead and return. When a month goes badly, that is the month we call you first.
One Team Across the Funnel
Paid search, paid social, landing pages and analytics sit with the same group, so nobody blames the handoff.
No Lock-In
Most plans run month to month. Clients stay because the numbers hold, not because a contract says they must.
Certified and Experienced
Google Partner and Meta Business Partner, with 100+ accounts managed across the USA.
Your Accounts Stay Yours
We work inside your ad accounts, not ours. Every campaign, audience and conversion history remains with you.
What Good Looks Like
More qualified traffic · Lower cost per acquisition · Higher conversion rate · Stronger Return on Ad Spend · Better click-through rate · Improved lead quality · Greater share of your category · Predictable, repeatable return
The Stack
Behind Your Account
No Black Box. Here is What We Build On.
Google Ads
Meta Ads Manager
Google Analytics 4
Google Tag Manager
Looker Studio
SEMrush
Hotjar
LinkedIn Campaign Manager
HubSpot
Salesforce
Shopify
Klaviyo
msadvert1
CallRail
You get access to every one of them.
One City, Eight Economies
Paid Media Strategy in Chicago Changes Completely by Category.
Home Services
Bid up the week demand spikes and pull back the week it does not.
Legal and Professional Services
Compete where a single click costs real money, with Local Services Ads carrying the volume.
Healthcare
Grow patient volume across locations while staying inside platform rules on sensitive categories.
Manufacturing and Industrial
Reach a small, specific buying committee without wasting budget on general traffic.
Logistics and Freight
Generate enterprise inquiries through search and LinkedIn together.
E-Commerce and Retail
Structure Shopping and Performance Max by margin, not by product count.
Financial Services
Build trust in a compliance-heavy category where the shortlist forms early.
B2B Technology
Support long cycles and tie every dollar back to pipeline, not to form fills.
Industries We Serve
Chicago does not run on one industry, and neither do we. Each sector gets its own keyword map, its own proof and its own conversion path — built around how buyers in that market actually decide.
Education
Healthcare
Real Estate
Retail
Travel & Tourism
Automotive
Food & Beverage
Media & Entertainment
Sports
Technology
Improve Your
Search Ranking Now!
Reach out to our expert digital marketing consultants to discuss how eSEO Solutions can help you achieve your goals.
Associate Partners
Our Blog
Innovation and New Ideas
Let Us Look at Your Ad Account
Send us access. We will come back with where the spend is leaking, what your real cost per lead is once tracking is fixed, and what we would change in the first thirty days.
No Credit Card Required- 100% Free Analysis
- Response in 24 Hours
eSEO Solutions is a digital marketing company serving the USA from Chicago. One team, every channel, all measured on revenue.
